Illustration and Visual Narrative - Project 2

NIE WEIQIU / 0360239 / BA of Design (HONS) in Creative Media

Illustration and Visual Narrative

Project 2 


PROJECT 2: ILLUSTRATION POSTER

In this project, we are going to illustrate a poster and submit our work to Maybank Foundation MyTIGER Values Art Competition 2023. We have to create a poster using Adobe Illustration based on one of the Sustainable Development Goals (SDGs) that we chose ourselves.

The 12 chosen SDG goals for this project are:

No Poverty
Zero Hunger
Good Health and Well-being
Quality Education
Clean Water and Sanitation
Affordable and Clean Energy
Decent Work and Economic Growth
Sustainable Cities and Communities
Responsible Consumption and Production
Climate Action
Life Below Water
Life on Land

Requirements:
Submit a high resolution (300 dpi JPEG) illustration artwork to the competition.

The Challenges are:
  • You are to work only with the details in the competition brief
  • Include a logline to set up the mood
School Submission format:
  • Technical file: Final *.ai
  • Illustration poster Final *.jpeg
  • A1 size
MyTIGER Values Art Competition format:
  • Final *.jpeg illustration poster
  • A1 size

“Good Health and Well-being” Research

As people's standard of living improves and their view of health changes, the medical model has shifted from pure disease treatment to a combination of prevention, health care, treatment and rehabilitation. Studies have shown that moderate exercise can prevent and improve many diseases such as heart disease, diabetes and obesity, as well as extend life expectancy.

Visual References


https://www.postermywall.com/index.php/art/template/2edb36dff80bf6bf944250ef982e1256/health-and-wellness-flyer-template


https://ecdn.teacherspayteachers.com/thumbitem/Four-Simple-Things-Everyone-Can-Do-to-Boost-Mental-Health-and-Wellness-Posters-5604460-1590003458/original-5604460-1.jpg


https://www.ambrosiawellness.com/wp-content/uploads/2023/04/Promote-good-health-wellbeing-World-Health-Day-2023.jpg


Sketch



I drew two drafts, and finally chose to use the first, the second looks too monotonous, can not clearly express the theme


Final Outcome



The theme I chose is Good health and well-being. This theme first reminds me of green because green is a common color in nature. Green represents freshness, hope, safety, calm, comfort, life, peace,  Tranquility, nature, environmental protection, growth, vitality, youth, relaxation, green and pollution-free, healthy meaning, such as green vegetables, etc. are common environmental protection colors, so most of my posters are mainly green,  People's health is also affected by the environment, so I decided to draw many trees, leaves and mountains in the poster, expressing the fresh air and beautiful environment, health and happiness. It reminds me of people who exercise, because exercise can prevent health conditions and  Illness, can improve mood, increase vitality, improve sleep, can help you keep in touch with family or friends in a fun social environment, increase social interaction, so that we will feel happy and happy, so I withdraw people in the poster, exercise  Not only let us get healthy physically, but also get happy mentally, so I hope everyone will act together and exercise more.



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